Emergency 24-Hour Turnaround Rescues Client Contract
The Client
As one of the largest manual contract packing and logistics companies the Midlands, Lemonpath handles unlimited volumes of stock and associated storage space, and counts many of the major high street retailers and manufacturers among its clients.
The Problem
In September 2008, while handling a shipment of imported goods for a client, to be delivered into a major supermarket by the end of the week, Lemonpath’s quality control department picked up both a printing and barcode error on the packaging.
Lemonpath needed to repack and relabel the stock within 72 hours, or the client faced late delivery penalties and possible cancellation of the entire order.
Lemonpath approached Advance Labels to ask if it would be possible to design a label to fit within the existing packaging. Colours would need to be matched as closely as possible and a new barcode would need to be generated and scanned to ensure it met GS1 standards.
Because delivery was so tight, a part supply of labels would be needed no later than 8.30am the following morning to allow Lemonpath to start repackaging the imported goods for delivery.
Our Solution
This is how we approached the request:
9.00am Before committing to the order, we checked our production schedule and job specification to confirm it was possible to meet the delivery deadline.
9.30am Advance Labels sent a quotation for the job
10.30am Lemonpath approved the quotation and raised a purchase order.
10.45pm Advance Labels’ designers briefed and a production slot booked on press for that evening.
1.30pm Artwork generated and digital label samples produced for approval.
3.08pm Lemonpath approved artwork and digital samples.
4.24pm Having already established that, with an estimated quantity of 145,000 labels, the job was not suitable for digital printing but ideal for one of our UV mark Andy label presses, Advance Labels produced plates in-house.
7.40pm Labels printed and ready for quality control inspection and finishing.
6.30am Labels were finished into convenient reel sizes for Lemonpath, with one final quality control checked before despatch.
8.10am The entire consignment of labels was delivered to Lemonpath.
Measure of Success
Lemonthpath managed to repack the client’s goods and reschedule a delivery, within the deadline stated and at minimal additional cost. Lemonpath’s client avoided a profit-shrinking late delivery penalty as well as a damaged reputation.
Read more Advance Labels case studies:
Consistent Quality and Reliable Delivery Safeguard Client’s Reputation
Early Involvement = Low Cost Solution for Hard-Wearing Labels
